Writing our review of the year blog is always one of our highlights, as it gives us the chance to reminisce about the year that’s gone by and to take a minute to congratulate ourselves on another successful year in business and of course to say thank you to those who’ve supported us.
2018 has been quite a year! Our busiest yet – so we are really looking forward to switching off over Christmas and recharging our batteries ready for 2019.
We’ve delivered more training than ever! Over 125 people have attended either group or 1-2-1 workshops on social media and SEO. When we worked out these numbers we were quite taken aback by just how many people have supported our services. Thank you to each and every one of you!
Some of this training was delivered as part of a government funded initiative via Adviza www.adviza.org.uk which has been an amazing chance for businesses that might not be able to afford training to get a £150 voucher. It’s been such a pleasure to work with these companies and we’re really grateful to Adviza for making us one of their preferred suppliers. The scheme is running until March 2019 and is open to any business based in Buckinghamshire. If you’d like to know more just email firstname.lastname@example.org
Something else new for 2018 was our video marketing workshops. Lisa alongside Ann Marie Mayling delivered fantastic group workshops that discussed everything from creating videos to equipment using them on social media and optimising on YouTube. One attendee travelled all the way from Devon to attend, a 400+ miles round trip!! We plan on doing more with video in 2019 so watch this space.
We’ve also worked with more corporate clients than ever this year. Claire has interviewed senior-level employees to write their LinkedIn profiles and we’ve both delivered corporate training at various client sites across the South East.
We’ve had over 10,000 visitors to our website this year – for ‘little old us’ this is amazing and it just show Lisa practices what she preaches because 82% of that traffic came from organic Google search!
We make sure that we meet up regularly and our monthly ‘board walks’ where we walk and talk near the river in Marlow or in Bracknell Forest is a really creative way for us to discuss ideas and review our offerings. The dogs love it too and we find we’re far more productive than if we were meeting in a ‘formal’ indoor setting.
We did our bit for charity this year too! As a team we did the Battersea muddy dog challenge which we absolutely loved! It was a hot summer morning and by the end we were caked in mud and aching from laughing – what’s not to love? We were proud to raise money for the brilliant charity that is also a partner to one of our biggest and longest standing clients, Vets4Pets. We will definitely be doing it again in 2019!
Claire also took part in her first Moonwalk and along with her team raised over £1,000 for breast cancer research. It was a tough challenge, walking from midnight for 5 hours around London, in a bra!!! Definitely something Claire won’t ever forget ……she might just do it again in 2019!!
Once again, we need to thank our amazing support team – Helen, Jill, Max and Millie. We genuinely couldn’t make our business work without you! Helen is based overseas but we are saying a big thank you to Jill, Max and Millie with lunch at the Ivy Garden in Marlow next week! We also enjoyed a lovely lunch in the summer by the river.
Huge thanks also to our loyal clients, many of whom we’ve supported for years and a few who have been with us from the very beginning – we love the variety of the training we do but having our regulars who trust us to take the reins of their marketing just as wonderful – thank you! We’re eternally grateful for the positive feedback we continue to receive and we honestly work with the nicest people.
We are told time and time again that we offer excellent value for money to our clients and we are really proud that people say that about us – marketing needn’t cost the earth and to be able to support smaller businesses who don’t have a fortune to spend is one of the most satisfying parts of our work.
With this in mind it got me thinking about this years’ John Lewis Christmas ad. These TV ads are always highly anticipated and this year the star is the wonderful Elton John ….. it’s a great ad and I’m not going to pretend it didn’t move me….but, so it should with millions of pounds spent on making it and buying the advertising slots!
However recently I came across a little indie Christmas film which cost less than £50 to make. Phil Beastall, who in his own word is a “frustrated film maker” made his film in 2014 and it is quite simply one of the most impactful videos I’ve ever seen. It’s an amazing example of how you can make an impact without spending a fortune.
This is a message we give to our clients all of the time!
So, grab a cuppa and a mince pie…and some tissues as we sign off with this beautiful independent Christmas film. Merry Christmas xx